Do you take pride in the innovation and craftsmanship of your new product launches? Our experts are ready to showcase your efforts in the New Product Global Launch competition. Entries are carefully handpicked based on innovation, technology & quality, design and market potential, all vying for the ‘Best New Product 2023’ titles.

So, if you're planning to release new products, login to the Exhibitor Online Manual System to submit your application online.

Give your products the limelight they deserve! Our promotion campaigns featuring selected exhibitors, will put your products front and centre for thousands of potential buyers across the globe, both before and during the fair.

You can reach your potential audience before or during the trade fair by capitalising on various forms of advertising and promotion services provided by Music China.

Messe Frankfurt has launched the self-service platform Media Package Manager, to manage your online profiles. With this tool, you can publish all relevant details of your stand and products in one place. Your information will be delivered to all our media channels.

Each exhibitor receives a basic media package which includes the displays with the company’s name, booth number and product group on the official fair website www.musikmesse-china.com. You can also upgrade to Silver and Gold media packages to enhance your advertising opportunities at little expense.

Please email mpm.mp@hongkong.messefrankfurt.com if you need help logging in to or using the MPM. Please email digital@hongkong.messefrankfurt.com to upgrade your media portfolio.

Bringing together global suppliers and buyers, this free service enables you to discover and engage with potential new clients based on their sourcing preferences and interests.