As always, there’s plenty to experience at this year’s fair. Focusing exclusively on professional audio, Area A is the place to find new product showcases alongside live equipment demonstrations, with the new Audio Brand Name Hall 3.1 conveniently positioned adjacent to the 4.0 outdoor line array. 

Meanwhile, to reflect the growing significance of online streaming, the communication & conferencing and multimedia systems & solutions halls located on the second floor have expanded to four halls (halls 2.2 – 5.2) to present a wider range of solutions and equipment from the segment. Three halls in Area B present intelligent stage lighting, LED stage lighting, immersive virtual technology, stage art integrated performance systems, and automatic lighting control systems.

Under the ‘Tech meets Culture’ concept, the PLS ‘Unicorn Series’: ‘Xtage’ and ‘Immersive Entertainment Space’ and the ‘Spark Rebirth: Immersive Interactive Showcase’ will take place in Halls 12.2 and 1.2. Through these interactive activities, industry players are shown cross-market business opportunities, helping them understand new system integrations and the industry’s next technological leap.