The pandemic is fueling demand for functional fabrics
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Dear Sir / Madam,
25 – 27 August 2021 National Exhibition and Convention Center (Shanghai)
Join the Functional Lab this August
The pandemic is fueling demand for functional fabrics
With many people still working from home and with a greater consumer focus for healthier, fitter lifestyles, athleisure clothing is expected to remain a hot trend. Based on the Global Athleisure Market Report from Allied Market Research, the market is expected to reach USD 257.1 billion by 2026.
Consumers are looking for products that offer a relaxed-fit, comfort and flexibility, driving the enormous demand for functional products, not limited to sportswear. Join the Functional Lab zone at Intertextile to introduce your functional fabrics to the Chinese market.
Intertextile: the ideal platform to showcase your functional fabric solutions
Past exhibitors at the Functional Lab included: HeiQ, Hyosung, Lucky Textiles Group, The LYCRA Company, Microban, Unifi and more.
At 2020 Autumn Edition, over 37% of buyers were interested in sourcing functional fabrics whilst 32% were specifically sourcing products for usage in functional wear / sportswear/ swimwear.
“As more and more people are working from home, comfort and leisurewear is going to be an ongoing trend. Furthermore, we also noticed an increase in activewear products, indicating more and more people are working out during the pandemic. With that said, we are looking into innovative fabrics to bring more comfort to consumers.
Intertextile Apparel has always been an excellent gateway to reach our target clients. It is held at the right time of the year and more importantly this year with the pandemic, it is a great way to reconnect with the industry.” Mr Steven Stewart, Vice President – Apparel Asia, The LYCRA Company, USA
Intertextile’s Hybrid Exhibition Package helps you to connect with both online and offline buyers with digital and physical solutions. As part of the package, you can display your products at the dedicated showcase area onsite, even if you cannot attend the fair in-person. You can then communicate with buyers via the fair’s online communication platform, Connect PLUS.