Mounting interest for vehicle customisation is driving the global car accessories market. More car owners are purchasing decorative accessories for their vehicles in order to enhance the look and aesthetic appeal.

The desire for speed and performance is also pushing the car accessories market to support high performance modifications.

Integrated fair resources, seven comprehensive sectors and three specialised zones accommodate exhibitors in OE right through to the aftermarket. This aims to create multiple cross-sectoral business opportunities.

Recent and favourable policies in China that bolster the aftermarket’s potential support consumer demand for automotive modifications. These advancements also encourage the development of motorsport and car customising related markets.

The show will demonstrate racing culture, new trends, products for customising and technical analysis both on the show floor and in the Motorsport and High-performance Area. The interactive nature of the area will allow fans to see the latest customising techniques first-hand.

Accessories

Amsoil, Aokly, AVIA, BOTNY, Bullsone, chepu, CSIC, CTEK, ENEOS, Eni, FUCHS, Gazpromneft oil, LIQUI MOLY,
MA-FRA, MOTUL, Nanfu, Sinopec Lubricant, SK lubricants, SONAX, Tongyi, Zero Mileage Lubricant and more.

Customising

AIDO, Azoza, CARLAS, K-MAN, MP Concepts,
Shuangxing Color Plastic, STRONA, TEIN, Unionevo, WINBO, YAKIMA and more.

Accessories

“Automechanika Shanghai’s influence is gradually growing into the aftermarket. We are launching two new product lines in China to increase brand awareness in accordance with our expansion plans in the Chinese market. The show has attracted more professionals, car lovers and overseas buyers. It gives us an arena to show off our products as traffic is very high. The fair continues to exceed my expectations.”

Mr Oliver Zhu, Sales & Marketing Director, East Asia, ITW Polymers & Fluids, USA

Customising

“We have been exhibiting our roof racks since 2013 as we value the show’s leading position and popularity. Its internationalism and professionalism are reflected in all aspects of the exhibition. It is the perfect platform to facilitate our business network growth. Also, I can see more exhibitors joining this sector of the show. I believe as it continues to strengthen, even more key market players will join.”

Ms Lizzy Gu, Brand & Marketing Manager, Yakima (Nanjing) Precision Industry Co Ltd

In 2019, the fair welcomed 159,728 professional buyers (6% increase) from 149 countries and regions across the entire automotive industry, 88% of which believe that the show had influenced their purchase decision. 

In light of the COVID-19 outbreak, organisers of Automechanika Shanghai are working with local authorities to ensure appropriate safety parameters are upheld. These measures are to safeguard the health and safety of all stakeholders so that the show remains a secure platform for business.