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| China International Conference on Tyre Industry Cooperation & Developments |
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Under the theme of “Green, Smart and High Performance Tyres”, China International Conference on Tyre Industry Cooperation & Developments will focus on some pressing issues for the industry, such as how Chinese companies are going to overcome issues around exporting their goods overseas, whilst international suppliers reap the benefits of being able to access the Chinese market. Meanwhile, the forum will also explore the latest technology and trends of global tyre industry.
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Date: 29 November 2018
Time: 14:00 — 17:00
Venue: Meeting room, NECC
Language: English / Chinese
 Learn more
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| Speakers and topic highlights |
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| The current situation of China's tyre industry and policy developments |
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Dr. Hong Qunlian, Director and Deputy Researcher of the Industrial Economic Research Institute of the National Development and Reform Commission
Analyses the current problems of the tyre industry in China and related domestic and foreign policies in the industry.
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| How to sell more tyres in Europe |
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Mr. David Shaw, Chief Executive of Tire Industry Research (TIRes), the UK
Gives insights on what Chinese manufacturers can do to improve sales, through different distribution channels in Europe and how to present products in the best light through labelling, tyre sizes and types based on the solid grounds of research findings.
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| Optimising the tyre brand for Western markets |
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Mr. Sandro Garcia Salmones, Project Manager of Valebridge Media Services, Spain
Talks about how Chinese manufacturers and distributors can develop their brands to appeal to European and North American customers with case studies of successful Chinese brands.
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| The prospects of tyre e-commerce business in China |
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Mr. Zhao Zhengbo, General Manager, JYBD.cn
Analyses the e-tailing market of the tyre industry in China and highlights notable area for opportunties and future developments. The talk will also discuss how to adopt an O2O business model on the tyre's end-to-end supply chain management.
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| Tyre recycling of the future |
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Mr. Martin von Wolfersdorff, Recycling specialist, WOLFERSDORFF CONSULTING BERLIN, Germany
Examines the global tyre recycling market and looks at some of the opportunities available in different sectors of the tyre recycling market, with special reference to pyrolysis, devulcanisation and granulation.
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